Run AI and web research directly across spreadsheet rows

What is SheetMagic?

SheetMagic is a Google Sheets add-on that puts AI and web data tools where a table already lives. Users can reference cells in custom formulas and fill them down a column, or describe a task to a sidebar agent. The product covers both generating text from existing rows and bringing new web information into a sheet, making it relevant to repeated research and content operations with a consistent record structure.

Choose a formula or an agent

Custom functions cover AI text, translation, lists, and several forms of web or platform extraction. The chat agent can read and write cells, build formulas, sort data, and create charts or pivots. Model selection is available in the sidebar. The service distinguishes AI token usage from scraping credits, so a large job may consume two different allowances.

Prototype on a few rows

Keep the original data in separate columns and test a prompt on representative records, including missing or unusually long inputs. For research, retain source links and collection dates alongside the result. Before filling a formula down a large range, estimate usage and check whether recalculation could rerun it. When using the agent, inspect a copy of the sheet first to confirm the intended range and transformation.

Features to explore

• AI spreadsheet formulas
• Web extraction functions
• Sidebar chat agent
• Model selection
• Separate usage allowances

Who is SheetMagic for?

Best for marketers, analysts, and operations staff doing repeated work across spreadsheet rows. It suits tasks such as classifying a list, drafting descriptions from product facts, or collecting comparable public information into a reviewable table.

Before you get started

Review data access, source-site restrictions, and usage costs before large runs. Official pages differ on free-plan agent access, so confirm current entitlements; generated facts, formulas, and sheet edits still require inspection.